Someone facing a legal issue searches in a panic. They land on your Google listing, see the reviews, then look for a website to understand who they're talking to. If there's no website, or there's an outdated 2014 site with a stock photo, most prospects bounce to the firm with a real digital presence.
Your reputation gets the search. The website earns the consultation. Without one, the referral you've worked years to build leaks at the final step.