Questions, answered

Everything most people want to ask first.

Pricing, timeline, what is included, what you own, how Google ranking works, and what happens if you change your mind. If your question is not here, the contact form is at the bottom of this page.

01 · Pricing & payment

What it costs and how to pay.

Flat pricing, transparent payment options, and the Founding Client trade.

How much does a website cost from Epoch Brand Design?
The flagship 14-Day Job Magnet Build is $1,297 flat. The Founding Client rate is $997 for the first three businesses who book. This includes the custom 1 to 3 page site, all copywriting, Google Business Profile setup, click-to-call and lead capture, and search foundation work. No retainer, no monthly minimums, no contract beyond the build itself.
What is the Founding Client program?
The first 3 businesses who book receive the rate of $997 instead of $1,297, plus 3 months of maintenance and 3 months of Emergency Hotline access as Founder-exclusive bonuses. The trade in exchange is a testimonial, portfolio rights, and a 30-minute case study interview at the 60-day mark. Not a discount. A trade of reduced cash for marketing rights.
How do I pay?
Three options.
  • Pay in full at $1,297, includes a bonus revision round or a free $147 add-on.
  • Split pay at $650 deposit plus $647 on launch. Most common option.
  • Three monthly at $449 per month for three months, totaling $1,347 with a small financing premium.

Founding Client rates are proportionally lower. Payment by Zelle, Venmo, or card.

Do you charge ongoing monthly fees?
No required monthly fees. The optional Always-On Care Plan is $75 per month for hosting, security updates, weekly backups, and up to 3 content edits per month. Founding Clients receive the first 3 months free. The Care Plan has no long-term contract and can be cancelled anytime.
What are the guarantees if I am not satisfied?
Two guarantees.

Design Satisfaction. If you do not love the final design, work continues until you do. If you are still not satisfied within 14 days of launch, full refund.

Visibility. If the site is not indexed and ranking for at least 3 local search terms within 90 days of launch (with Google Business Profile verification complete on your end), work continues at no additional cost until it does.

Are there hidden fees or upsells?
No mandatory upsells. The flagship price is everything most small businesses need. Optional add-ons (extra pages at $248 each, the 90-Day Google Jumpstart at $497, a logo at $297, Spanish version at $397) are listed openly in the offer document. You only pay for what you opt into.
02 · Timeline & process

14 days, plus what happens before and after.

From contract signing to launch and beyond.

How long does it take to build a website?
14 days from build kickoff to launch. The clock starts the day after the discovery call is complete, not when the contract is signed. The total elapsed time from signing to launch may be longer if the next build slot is more than a week out. The discovery call is scheduled the week before kickoff.
What does the discovery call cover?
A 20-minute conversation. What the business does, who the customer is, what makes the operation different from competitors, common customer questions, any pricing or process notes that should appear on the site, brand assets like logos and photos. The intake questionnaire (optional, fillable at your pace) covers most of this in advance so the call stays focused.
How many revisions are included?
Two complete revision rounds during the build phase. A round is one consolidated batch of feedback turned around within 2 business days. Beyond the included 2: $147 per additional round. Typos and small tweaks after launch are always free.
What if I need changes after the site launches?
Small edits like typos, phone number changes, and hours updates are always free. Larger changes (new sections, image swaps, copy rewrites) are handled by the Always-On Care Plan, which includes up to 3 content edits per month for $75 per month. Additional pages can be added anytime at $248 per page.
Do I need to write anything before the discovery call?
No homework required. The 20-minute intake questionnaire is optional and can be filled at your pace. The discovery call covers everything if the intake is not done. The goal is a real conversation, not a form-fill exercise.
03 · Ownership & hosting

You own everything.

No platform lock-in, no proprietary CMS, no hostage situations.

Who owns the website when it is finished?
You do. The domain stays in your name. The files belong to you. You can move to any host or designer in the future. There is no platform lock-in and no proprietary CMS that holds your site hostage.
Where is the website hosted?
Cloudflare Pages. Fast, reliable, free at the volumes most small businesses need. SSL is automatic, global edge delivery is included, no per-visitor charges. If you prefer a different host, the source files can be deployed anywhere.
What if I want to leave or move designers later?
You take everything with you. Domain stays in your name. Full source files are provided on request. The Google Business Profile and Search Console accounts are owned by you, not the designer. There is no contract that locks you in and nothing held hostage.
What CMS do you use? Will I be able to edit the site myself?
Sites are hand-built in clean HTML, CSS, and JavaScript, not on a heavy CMS like WordPress. This makes them fast, secure, and inexpensive to host. Small content edits (text, images, phone, hours) are handled by the Care Plan or via simple inline edits. If you want a CMS-backed dashboard for self-editing, that can be added on request and quoted separately.
04 · What is included

Every component, no premium tiers hiding things.

The full stack of deliverables and the bonus items.

What is included in the $1,297 package?
Custom 1 to 3 page website (landing, services, about). Mobile-first, fast-loading, built to convert. All copywriting done for you from a 20-minute discovery call. Reviews, license and insurance badges, before-and-after gallery setup. Click-to-call on every page. Contact forms that text you on submission. Google Business Profile fully optimized. Search Console verification and sitemap submission. Plus two bonuses: a Competitor X-Ray report and a Review Machine Kit.
Do you write the copy or do I have to?
All copy is written for you. The 20-minute discovery call gathers what is needed: what the business does, who the customer is, what makes the operation different, common questions, pricing or process notes if applicable. From there, all page copy is drafted. You review and request changes during the revision rounds.
What is the Competitor X-Ray report?
A 5 to 9 page report on your top 3 local competitors. Covers their website strengths and gaps, Google Business Profile setup, review volume and recent feedback, search positioning, and a head-to-head ranking matrix. Includes a specific game plan to outrank them within 90 days. Included as a bonus in the standard package and as a standalone audit at $297.
Do you do logo design?
A simple logo refresh or new wordmark is available as a $297 add-on. Full brand identity (multiple logo variations, brand guidelines, color systems, typography selection) is a separate engagement and quoted on request. The focus here is websites, not full agency-style branding.
Can I add more pages later?
Yes. Additional pages beyond the core 1 to 3 are $248 each, added at build time or later. The standard package covers the homepage and 1 to 2 secondary pages, which is sufficient for most small businesses. Service pages, location pages, or specialized landing pages can be added anytime.
Do you build e-commerce sites?
Not as part of the standard 14-Day Job Magnet Build. Full e-commerce with payment processing, inventory, and cart management is a different scope and quoted separately. Simple selling like a single product page with a Stripe checkout link can be added at the additional page rate of $248.
05 · Service area & audience

Who and where.

Cities served and types of businesses built for.

What cities do you serve?
Central Florida small businesses and professional services across Seminole, Orange, and Brevard counties. Specifically Fern Park, Casselberry, Altamonte Springs, Maitland, Winter Park, Longwood, Lake Mary, Sanford, Apopka, Oviedo, Winter Springs, Orlando, and surrounding areas. Remote work is possible for businesses outside Central Florida by request.
What types of businesses do you build for?
Local small businesses and professional services.

Home service contractors: HVAC, plumbing, roofing, pressure washing, electrical, landscaping, pool service, handyman.

Professional services: law firms, accountants, insurance brokers, real estate agents, medical practices, financial advisors.

Other small operators: retail shops, salons, restaurants, and businesses with a defined local service area.

06 · Google & SEO

Getting found and getting booked.

Search rankings, Google Business Profile, and ongoing visibility.

Will my website rank on Google?
The Visibility Guarantee promises ranking for at least 3 local search terms within 90 days of launch, conditional on the Google Business Profile being verified and on-site optimization complete on your end. Sites are built with technical SEO best practices: clean schema markup, fast load times, mobile-first responsive design, and proper Search Console setup from day one.
Do you help with Google Business Profile?
Yes. Google Maps Visibility Setup is included in the base package. Covers GBP claim, verification support, category selection, service area setup, photo upload guidance, hours and contact details, and connection to the new website. Ongoing GBP work is available through the 90-Day Google Jumpstart add-on at $497.
Do you offer ongoing SEO?
The 90-Day Google Jumpstart at $497 covers 90 days of Search Console monitoring, schema upgrades, on-page SEO tuning, and monthly performance reports. Beyond 90 days, ongoing SEO is available through the Always-On Care Plan with the optional Growth tier at $150 per month, which adds GSC monitoring and quarterly performance reports.
What is the Visibility Guarantee exactly?
If your site is not indexed and ranking for at least 3 local search terms within 90 days of launch (with Google Business Profile verification complete on your end), work continues at no additional cost until it does. The 3 terms are agreed at the discovery call and recorded in the contract.
07 · Trust & logistics

The practical stuff.

Who runs Epoch, what the contract looks like, and what to expect.

Are you a real business?
Yes. Epoch Brand Design is operated by Isaac Zepeda out of Fern Park, FL. Solo operation. Two builds a month maximum to maintain quality. Reachable by phone at (321) 244-8902, email at [email protected], and through the contact form.
Is there a contract?
Yes for the build itself: a one-page proposal-contract that defines scope, timeline, deposit, final payment, and the two guarantees. Straightforward and signable in two minutes. No long-term retainer or 12-month service contract. Once the build is complete and final payment is made, the engagement is closed unless you opt into the monthly Care Plan.
What about emergency support?
Emergency Hotline is available as an add-on at $297 for 3 months. Founding Clients receive it included. Outages or critical bugs are addressed within 1 business day. Standard Care Plan support response is the next business day.
Can I see examples of your work?
Yes. The portfolio section on the homepage shows sample sites across multiple verticals: HVAC, plumbing, landscaping, pressure washing, electrical, and more. Each is built to the same standard as a paid build. Real client case studies become available as Founding Client projects complete and case study interviews are recorded at the 60-day mark.
What if my question is not here?
Send a message. Replies within 24 hours, weekdays. Phone is fine too at (321) 244-8902 if you would rather talk. There is no salesy follow-up sequence: one reply, you decide what to do next.

Still thinking it over

Want to ask something specific?

Send a quick note. Reply within 24 hours, weekdays. No spam, no follow-up sequence, no pressure.